Scrunch

About Scrunch

Scrunch is an AI Customer Experience Platform aimed to assist businesses optimize their AI visibility and improve their online performance. The platform has key functionalities including monitoring brand presence in AI search, analyzing website performance, and optimizing content for AI agents visiting the website. The product features include performance tracking which allows tracking of competitor, persona, topic, geo, and more. It also provides prompt analytics which tracks trends, citations, competitors, and rankings for any prompt. With it, users can keep a real-time track of AI bots crawling their site and observe traffic trends. Other features include Insights which provides an understanding of how AI interprets your site and offers tips to expand visibility. Scrunch also supports the optimization of site content for AI traffic, addressing problems when AI bots cannot crawl your site by fixing it, and providing citations to sites favored by AI. Enterprise features such as role-based access control and Data API integration provide granular access and facilitate direct plugging into internal systems, dashboards, and AI workflows respectively. The platform is known to be user-friendly and beneficial for agencies, as it aids in empowering clients' navigation through the AI-first customer journey.